Lee_June JoJune is a food ethnographer for the food industry.

Internationally trained, her research in North and Latin Americas, and Asia focuses on understanding food culture in relation to health, identity, taste and desire. Her areas of expertise include the cultural apparatus of food, eating occasions, cultural trends, and Health + Wellness.

Current and past client include Starbucks, General Mills, Kraft, PepsiCo, ConAgra, Hershey’s, NestlĂ©, Campbell’s, Heinz, Safeway, Dairy Management Inc., National Council of Farmer’s Cooperative, Daymon, Bunge, Johnson and Johnson and Seventh Generation.

She has spoken at industry conferences for the Culinary Institute of America, United Fresh Produce Association, Food Marketing Institute, Cooperative Grocer Network, Natural Products Expo West, and many client Consumer Days.

June has worked at The Hartman Group for more than eight years. She has a Master’s in East Asian Studies from Harvard and a Master’s in Korean Studies from Yonsei University. She started her career in food as a produce team member at the original Whole Foods Market in Austin.